Author Archives: myprofitstore

Entrepreneur, Entrepreneurship
0

Why the Matrix Still Has You

Why the Matrix Still Has You

“The Matrix” was one of the best, thought-provoking movies ever made (and yes, I am referring to the first one, not the sub-par sequels). The metaphors, similes and analogies that can be derived from the story are many – thus my contribution today: The American Corporate Structure is the Matrix, and you are a very special person who is trapped within it.

Are you getting it yet? In the movie the machines had successfully enslaved most of man-kind, using the body-heat of captured humans to power their energy needs. In the modern corporate era we too are living within the 21st century version of slavery. The only difference being you and I can choose our master.

There’s no arguing that it is still our effort, knowledge and abilities that provide the power and momentum to move companies forward – yet the benefits of all our hard work amount to a paycheck. Not ownership. Not freedom. Just a simple deposit into an account where more Machines come in quickly thereafter so we can provide nourishment to them as well. Those machines are called: fast food meal solutions, entertainment financed with credit card debt, escapism via shopping ventures, and the list goes on.

Regardless of your job you are an expert at something. You have ideas, and more importantly abilities to make systems, process, products or even lives better. The problem is your freedom to make positive changes is hindered by multiple levels of bureaucracy, incompetent co-workers who are living in fear that your talents will shine a light on their ineptness, management personnel in charge of project who don’t have the background to understand how and why better solutions can solve problems…is any of this starting to sound familiar?

And then there’s you. Trapped within this Matrix – providing the energy for the lumbering machine to continue going on, and giving it the fuel it needs to make you increasingly dependent upon the system. How are you doing that? The list is endless: mortgage payments, car notes, student loan debt, health benefits, alimony, child support, lack of child support, credit card debt, absence of savings, no plan in place for retirement, braces for little Susie…and the list goes on. All of these things keep us tied to the system; making us irrationally fearful of losing our little corner within the very system that is slowing crushing us. Some people call it “Being an adult” or “Living a responsible life”. That very well could be true. But it’s also depressing, and a lot like slavery.

The money the Machines automatically shove into our bank accounts every two weeks is the one saving grace, the all-too-brief sigh of relief that keeps us coming back on Monday morning convinced we can take another week of utter nonsense and foolishness. After all, we have to stay in the Matrix, because the alternative is, well…what is the alternative?

Life outside of the security and familiarity of the Matrix is, let’s face it, scary. No health benefits, no steady stream of money, no security of any kind. It’s the real world, and way too intimidating to consider as an alternative. And yet, there IS an alternative.

No one says you have to quit your job and jack-out of the Matrix today. In fact, that would be rather dumb. But instead, the question is what are you doing today, tomorrow and into the coming year that is preparing you for a life away from the Machines if that opportunity should ever present itself?

Don’t you get it? What’s bouncing around in your head is the key to your freedom. Your knowledge is rare, how you view the world is unique, and that rarity creates opportunities if you’ll just keep your eyes open. Am I talking about you starting your own business? Yes. Am I talking about you taking out a business loan, creating pages of 5 year plans, and hiring employees? No.

What we’re talking about here is you asking yourself 3 simple questions:

  • What do you know how to do that people outside of your job would pay you to do?
  • What need or problems exists within a large segment of the population that you know how to provide a solution for better than anyone else?
  • How can you communicate to these people that an answer to their problem is at hand and that you can provide it?

That, my friend, is your initial step towards obtaining freedom from the insanity that is the Matrix. This is the 21st century; a time when big budgets and venture capitol is not necessary to create your own revenue stream.

Start small. Make and extra $200 a month performing a task for a local business. Then expand to $500, then $1000. Keep your eyes open for opportunities to use your abilities to make money for yourself.

The only thing the Industrial Revolution did was move slaves from fields to the factories and eventually into the cubicles. Your knowledge makes the people around you better. Deep down you know there’s something different about you. Learn to leverage that individuality. Don’t let health benefits and a 401K stop you from thinking about your own money, your own power, and your own freedom from the system. You now have a choice. Red pill or blue pill?

This article sponsored by Concrete Flooring Tucson , Corporate Catering Atlanta , and Commercial Cleaning Atlanta.

Read More
Internet Marketing, Sale Strategy
0

The Secret Weapon of 7 Figure Websites

Why do some company’s website seem to magically bring them customers from out of thin air? What in the world are they doing that the rest of us aren’t? In the next two minutes we’re going to tell you exactly what they’re doing and how you can duplicate those same steps.

People need things. They have problems, and when they need a solution they go online and try to find help. We don’t need a blog or a tweet to understand this simple fact of life. There most businesses make their mistake, is they aren’t making themselves easily available for all the different ways that people may use to find someone in their line of work.

Here’s an simple example. Let’s use the example of a baker’s website. It will typically have a a home page, a contact page, and about page, and even a page listing their specialties. After a while they add a page about cupcakes, birthday and even wedding cakes. They think they’re doing pretty good. But this site could be doing even better. While this website may bring in a few leads per week. Imagine if they added pages for people searching for “18th birthday cakes” “kids birthday cakes”, wedding cupcakes, mini-cupcakes and of course the list goes on.

When your customers find a web page that fits EXACTLY with this needs, they are much more likely to give that company their business.

Most companies have a website that only has a handful of pages that they hope will bring in a lot of customers. Seven figure websites have specific webpages that match with specific customer needs with the goal of each webpage bringing a few leads a month.

And that is the secret of all those websites you’ve heard about that make business owners tons of money and seem to magically bring them customers on a regular basis. Now you know it’s not magic at all, it’s all about creating specific pages that will attract the specific types of people who are looking for that service.

So how can you find concrete proof of what your customers are looking for and what kinds of pages you should be creating? Luckily for us there’s a free online tool called Goldmine. Just go to Goldminetool.com and fill in the form. It will send you a list of the most common topics your customers are searching for on Google to find a business like yours. From there you can begin creating your new web pages and start turning your website into a tool that sells for you 24 hours a day seven days a week, no magic required.

Sponsored by Cabinet Refacing Services

Read More
Marketing, Sale Strategy
0

She Got Tired of Paying for Google Ads so She Did This Instead

 

You’ve probably been there. Business could be a little better, you could use a few more clients a month, you know billions of people use Google every day, so you give Google Adwords one more try. Weeks or months later when you haven’t gotten a single call or the ROI simply doesn’t exist you wonder what the heck you’re missing.

If this sounds familiar you’re not alone. Donna is the owner of a house cleaning company and she went through the same thing. Although Google and marketing companies that make their money pushing Adwords always tout the benefits, few of us have ever met someone that actually make money with it. After dumping a small fortune into Adwords and getting a minimal return, Donna took matters into her own hands.

It started when she found a free website called Goldmine. When she entered her business information it sent her a report that showed her all the business categories she specialized in that her competitors were ignoring. This was huge because either her competitors didn’t know that so many customers searched for these services on a monthly basis, or they didn’t know how to reach them. Either way, Donna saw this as the opportunity she’d been waiting for.

After reading through the report she followed the suggestions it gave her and adjusted her website so it would attract customers looking for the niche, low competition services Goldmine told her about. And it worked. Almost immediately her phone began ringing from customers interested in “move-out house cleanings”, “rental property maid service” and other niches she can dominate. Now Donna has inbound sales leads that she doesn’t have to pay for, and her days of relying on Adwords are over.

If you’re interested in what opportunities you can take advantage of, be sure to visit Goldminetool.com.

Google Ad Alternatives

Read More
Marketing
6

It’s Kinda Scary How Much Money His Business Makes Without Advertising

Ok, so I get asked all the time why I always seem to get new customers when I don’t really advertise or spend money on advertising. I get asked this so much I decided to just make a quick video so I can show every one at the same time. So, what’s my secret? There are 2 things I do. The first is kind of funny because is it’s really common sense, the second is the something I found. So my first secret is I check my email every 30 min. And if you’re like most of the people I’ve told this to you’re probably saying, “what? What are you talking about, what difference does that make?”

I learned a while ago that businesses like mine, and I’m pretty sure this goes for just about everyone no matter the business they’re in, don’t respond very fast to customers who ask for estimates and quotes. It was after I got my 10th customer who actually told me, “you’re the only person who called me back,” or “you were the first one to call me so I decided to go with you”, that’s when it hit me.

Literally the fastest business to call back or follow up will make the sale. It’s almost too simple to be true. That’s the first part. So, what am I checking my email for? That’s the second part. In the video you’ll see my email box as it is right now. All of the leads you see came to me in the past 2 years, and I’ve received over 1200 of them. These are potential customers who come to me, I don’t advertise for them. That’s my second secret,

It’s a website I found called Goldmine, its pretty cool because it’s free and all I had to do is go to Goldminetool.com and put my business information into the form and it sent me a report that told me exactly what I needed to do to get more of the hundreds of customers that my competitors were pretty much ignoring.

These are customers who were searching for the “niche” way of finding a business like mine. For example, instead of searching for a very popular term like “tile cleaning” they’d search for “travertine tile cleaning”. To me its the same service but to them its a specific type of service, and one that my competitors were not pursuing, but I could thanks to the report.

I like it because it gives me everything I need to make the sale, the person’s name, phone, what they’re looking for, so, really all I need to do is call. So that’s it, pretty much, I just went to that site, found out what everybody else was ignoring and I check my email 2 or 3 times an hour. Soooo, hope that helps. Bye.

It's Scary How Much Money His Business Makes Without Advertising

Read More
Marketing, Social Media
0

The #1 Way to Expose a Marketing Fake

Question: What is the #1 Marketing Gurus Tell Their Clients?

Answer: “Social Media is the Future of All Marketing and I’m a Social Media Expert”

Because social media is the hot topic of the day you’ll often meet desperate marketing professionals who try to portray themselves as “experts in social media”. You’ll recognize them because they’ll tell you how much you need a Facebook page and that you have to tweet X number of times a day. But the reality is that this is not always true.

Get the answers you need at www.mysalesformula.com

If your business offers a product or service that is bought once in a while and used once in a while, then spending tons of money and time on social media could hurt you. Because let’s be frank, although a carpet cleaner or plumber may THINK they need to be on Facebook, how many people ACTUALLY want to follow businesses like these? Social media success is dependent on engagement and keeping people’s interest. So the big question is: are you involved in an industry that people just LOVE to learn more about.

For example, if your business offers a service that is a technique or is on-going pursuit, think of a golf instructor or a chef selling recipe books, then investing in social media could very well make sense because there’s a lot of people who have a genuine interest in these topics you cover and would want to continue hearing from you to keep learning more.

Read More